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Lecturer/Senior Lecturer in Marketing Analytics (A103-17SF)

School of Communication, Journalism and Marketing, Massey Business School

We seek an inspirational and dynamic researcher and teacher who can add to New Zealand’s most dynamic postgraduate programme in Analytics – someone who wants to make a positive difference through teaching, research and professional engagement.

Salary:Lecturer/Senior Lecturer
Applications close:11 a.m. on 30 June 2017

Position overview

Massey Business School seeks a permanent (tenured) Lecturer/Senior Lecturer in Marketing Analytics (i.e. equivalent to the Assistant/Associate Professor rank elsewhere), for its School of Communication, Journalism and Marketing. In this position, you will be based at the University’s Wellington campus, located at the heart of the city. Dubbed the ‘Creative Capital’, this campus is developing a new identity as part of a cross college initiative encouraging academics to take on a specialist multi-disciplinary applied approach to research and services under the “Think Differently” initiative.

Massey Business School has a proud history of excellence in research and academic programs, teaching business studies since 1972. We are accredited by AACSB, AMBA (the Association of MBAs), and are a CFA® partner school. We are ranked by QS in the top 200 for Management and Business Studies, and Communication and Media Studies. The School of Communication, Journalism & Marketing is also the only school in the Asia-Pacific region to have accreditation from the ACEJMC(Accrediting Council for Journalism and Mass Communication). We pride ourselves on a positive culture that enables scholars to thrive in their teaching, research and professional service, including engagement with industry.

To be successful in appointment to this position, you must hold a PhD or nearing completion of a relevant PhD in Marketing, Econometrics or a highly related discipline and be familiar with research and practice in the fields of Data Science, Big Data, and Analytics. You will also need to exhibit an established record of, or a strong potential for, a programme of research in Marketing Analytics that is innovative and has impact. You will also be a committed and effective teacher. Experience in and desire to engage with business and the professions is a plus. For further information, please contact Professor Leo Paas, Head of Analytics for the Massey Business School via email:

Job description

Purpose statement

To enhance the learning and qualification outcomes of Massey's students and the scholarly ouputs of the University by undertaking an effective programme of teaching; undertaking research including research supervision of students; engaging in the pursuit of external funding; providing administrative and professional service to the University and broader academic or professional communities.

Responsible to

Associate Head of School (Wellington)

Key accountabilities

1. Undertake undergraduate and postgraduate teaching.
2. Develop and teach major curriculum components of courses.
3. Coordinate and administer the teaching of subjects.
4. Supervise the research activities of postgraduate and undergraduate students and assist in the supervision of students/ research projects at a postgraduate level.
5. Undertake continuing personal professional development.

1. Undertake an active, appropriate and viable personal research programme.
2. Publish papers or other scholarly works in highly regarded journals, and review papers.
3. Present research and act as a discussant at academic conferences.
4. Generate research funding.

Service to the Community and Industry
1. Participate in service activities that further advance the profession or field and which are consistent with the University’s Charter and Strategic Plan.
2. Engage in stakeholder engagement as appropriate.
3. Assist the School to develop an environment which gives effect to the obligations of the Treaty of Waitangi.

University Responsibilities
1. Serve on University and/or School committees.
2. Ensure the observance of University policy and codes of practice in all teaching, research, community service and administrative practices.
3. Contribute to the development of a School working environment of teamwork and cooperation.

Any other duties as required by the Head of School.

Person specification


A PhD or nearing completion of a relevant PhD in Marketing, Econometrics or a highly related discipline. A precursor qualification in business is desirable, but not essential.


A track record in research, including the demonstrated ability to write refereed articles. Experience in writing and winning grants is desirable, but not essential.

Successful experience in tertiary teaching. Experience with teaching postgraduate students and industry practitioners is desirable, but not essential.

Personal attributes and behaviours

Skills in tertiary teaching and research in quantitative marketing, econometrics and statistics.

Knowledge of business.

Willingness to assist with administrative functions of the University and take on internal leadership functions.

Openness to contribute to school level management and/or leadership.

Willingness to pursue external research income.

A commitment to collegial interactions within the University.


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